Footasylum is a leading British retailer of athletic fashion and footwear, founded in 2005 by David Makin in Rochdale. The company quickly grew from a small store into a large chain specializing in streetwear and athletic fashion. Footasylum targets young people aged 16-24 who are passionate about street culture, sports, and fashion. The store is known for its exclusive sneaker releases and collaborations with popular brands. An interesting fact: Footasylum was acquired by JD Sports in 2019 for £90 million but was later forced to sell it due to demands from the antitrust regulator. The company actively collaborates with British rappers and athletes, creating unique content and exclusive collections.
Company Advantages
Footasylum offers a wide range of athletic and streetwear clothing, footwear, and accessories from leading brands: Nike, Adidas, Jordan, The North Face, Calvin Klein, Tommy Hilfiger, and others. Exclusive models and limited releases are available only at Footasylum. Its own brand, Kings Will Dream, offers an affordable alternative to premium labels. The size range includes children's, women's, and men's lines. Free delivery is provided for orders over £50. The Click & Collect service allows you to pick up your order at a store for free. The Footasylum Unlocked loyalty program offers exclusive discounts and early access to releases. A 10% student discount is available through Student Beans. The mobile app provides access to app-exclusive releases. Detailed size charts and video reviews help with selection. Customer support is available via chat, email, and phone.
Promotions on the Official Website
Footasylum regularly holds attractive promotions for its customers.
- The Sale Section is constantly updated with items at discounts of up to 70%.
- Seasonal Sales are held at the end of each season with additional discounts on already reduced items.
- Multi-buy Deals offer discounts when purchasing multiple items: for example, 2 t-shirts for £25.
- Black Friday and Cyber Monday bring discounts of up to 50% on popular brands.
- Student Nights in stores offer an additional 20% discount for students.
- Flash Sales appear randomly and last for 24-48 hours.
- A 10% New Customer Discount is available on the first purchase through the app.
- Payday Deals are timed for the end of the month, focusing on bestsellers.
- Brand Specific Sales offer 20-30% discounts on particular brands.
- Free Delivery Weekends waive the minimum order amount for free delivery.
How to Apply a Footasylum Promo Code
Using a promo code on the site is done in the shopping cart. After adding items, you need to click on the cart icon in the top right corner. On the cart page, below the list of items, there is a "Promo Code" or "Discount Code" field. You should enter the existing promo code in this field and click the "Apply" button. The system will automatically apply the discount to eligible items. It is important to remember that some promo codes may not apply to certain brands or items already on sale. Student codes require verification through Student Beans.
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Conclusion
Footasylum occupies a unique position in the British market, successfully blending athletic fashion with street culture. The company doesn't just sell clothing and footwear; it creates a lifestyle platform for young people, offering exclusive releases, collaborations, and content. The combination of popular brands, affordable prices, and a deep understanding of its audience makes Footasylum a go-to destination for young people.
